Our Strategy
IMPACT INVESTING
C.A.R.E.
Communities. When we invest in a property, we are investing in the community by increasing the value of the property and thereby the surrounding properties as well as creating a desirable place to live. We align ourselves with the local communities to help create a positive impact.
Assets. We pride ourselves on offering our investor partners opportunities that provide them with strong risk-adjusted returns. We buy value add assets that provide our investors with cash flow, strong upside potential, and tax benefits that help them build generational wealth and financial freedom.
Residents. Beyond providing our investors with strong risk-adjusted returns, we strive to enhance the life of every resident, team member, and individual that comes into contact with our company. Our objective is to create a community our residents are proud to call home.
Environment. Part of our value-add business plan is to reduce our consumption through strategies such as low-flow faucets and toilets, LED lighting, and solar. We also improve sustainability through the use of recycled products during the repositioning of the property
Our Approach
Crusader’s investment approach targets high-quality and well-located value-add opportunities. We target markets with strong market fundamentals, including population growth, job growth, income growth, and other key economic drivers.
All of the properties we acquire have a value add opportunity that allows us to reposition the property through capital improvements, renovating the exterior and interiors, improving management, and reducing expenses, all to drive value to the bottom line for the property and our investors.
We Buy Properties
Crusader Real Estate Investments finds the deal, negotiates the price, qualifies for financing, and closes the deal
You Invest
As an investor, you are a partner in the ownership of the properties, without all the stress and time commitment.
We Manage
We oversee the team that collects the rent and manages the day-to-day operations.
You Get Paid
We manage the property while you sit back, relax, and collect your passive cash flow and return.
Acquisition.
The acquisition strategy starts with identifying growth markets with strong upward trending demographics. Our strict conservative underwriting qualifies only 5% of all deals we look at in our target markets. Once a potential deal qualifies we get boots on the ground to analyze all financials and the physical condition of the property. Only qualified deals move forward.
Reposition.
We implement the business plan we created during our due diligence period in the acquisition phase. Our value add strategy involves rehabbing the interiors and exteriors in the first 12-18 months and then rebranding the property during the next 6-12 months. This attracts higher quality tenants and higher rents. While we do the heavy lifting you sit back and collect your cash flow distributions.
Manage.
Our systematic team approach, which is driven by people, KPIs, and proves processes, results in an award-winning community that residents love to call home. This approach drives profits to the bottom line while maintaining the property and improving the community. We do this all while paying our investors cash flow distributions.
Disposition.
Our investment strategy produces a rising income story through forced appreciation and management efficiencies that increase rent and reduce expenses. This positions us to either refinance, providing our investors their capital back and then hold the property in perpetuity, or sell the property, and return our investors’ capital and share in the upside profit. Our investors are now positioned to take advantage of the next Greenbriar opportunity.